The Jon Vlogs edition: Aviamasters becomes a branding platform

What actually launched

Jon Vlogs Aviamasters went live on 28 July 2026, exclusively on Superbet.bet.br (opens in a new tab), BGaming's partner platform in Brazil. It is a custom version of the original Aviamasters rather than the sequel, and mechanically it is the game you already know: a plane, a randomised flight path, multipliers and rockets, and the signature “LAND!” finish with no cash-out button.

What changes is everything around that. The flight now travels between destinations drawn from Jon Vlogs' own content — São Paulo, Rio de Janeiro, Miami and Los Angeles — with backgrounds and landmarks shifting as the plane crosses between them. The creator's personality and travelling lifestyle are threaded through the presentation rather than bolted onto a loading screen.

As reskins go it is a thorough one. But the interesting part is not the art. It is who commissioned it.

Aviamasters as a platform

The same simplicity that made Aviamasters legible on TikTok made it trivially easy to reskin. There is no bonus round to re-theme, no free spins mode, no paytable of character symbols — just a vehicle, a hazard, a target and a running number. Swap the art and you have a new game. BGaming worked this out early and has been selling it as a service ever since.

That bottom row is worth treating with caution. A long list of supposed Aviamasters variants circulates on affiliate sites, and only some of them appear in anything BGaming has published. The confirmed set is still substantial, and every entry above it was commissioned by a gambling operator.

Why this one is different

Every previous branded Aviamasters was made for a casino. The customer was an operator, the goal was lobby differentiation, and the creative brief was a logo and a colour palette. Jon Vlogs Aviamasters inverts that. The game is built around a creator's identity and then placed on an operator's platform — Superbet is the venue, not the brand being sold.

By BGaming's own framing this is the first game it has publicly announced as co-created with a brand ambassador rather than commissioned by an operator. CMO Kate Puteiko described the arrangement as “much more than a traditional content creator and studio business deal,” which reads like boilerplate until you notice it is doing real work: the studio is describing a partnership, not a licensing fee.

Jon Vlogs framed it from the other side, saying the project “feels especially personal because it brings my world into the game,” and that their community would enjoy “recognising the cities and places they've seen throughout my content while playing.” That is the actual mechanism. A branded reskin for BC.Game asks players to care about BC.Game. This one asks an existing audience to recognise itself, which is a far shorter distance to travel.

The relationship also predates the game. BGaming and Jon Vlogs have worked together on livestreams and exclusive content, on charity campaigns, and on Copathon during the FIFA Club World Cup. The title is the product of an established partnership rather than the start of one, which is presumably why it took the form it did.

Why Brazil, and why now

None of this is accidental geography. BGaming obtained its Brazilian licence in early 2025, and Brazil's regulated market has since become one of the most contested in online gambling. Launching a creator-led exclusive there, with a Brazilian creator, on a Brazilian platform, is a straightforward read of where the studio thinks growth is.

It also plays to what Aviamasters is demonstrably good at. The game's entire commercial case rests on organic creator distribution rather than paid acquisition — it became BGaming's biggest customer-acquisition title on the back of clips it did not pay for. Building a version whose distribution channel is the creator themselves is the logical extension of that finding, not a departure from it.

What it signals

For players, very little changes. This is the original Aviamasters with new scenery, it is region-locked to one Brazilian operator, and if you are outside that market it is a curiosity rather than an option. Nobody should read a bespoke skin as a better or worse game — the maths underneath is the maths.

For the industry it is a more interesting marker. A studio that spent 2024 struggling to get a casual title noticed has ended up with an engine it can hand to whoever has an audience, and the audience no longer has to be a casino's. If the model works in Brazil, there is no obvious reason it stops there — and the games that follow will tell you a lot about who BGaming thinks its real distribution partners are.

If you want the version of Aviamasters most people can actually play, our comparison of the original and the sequel covers what changed between them, and the first-year figures explain why there was a reskin business to build in the first place.

Jon Vlogs Aviamasters is exclusive to Superbet.bet.br and available only to players in Brazil. This site is not affiliated with Superbet, BGaming or Jon Vlogs. Real-money gambling is for players aged 18 or over — please gamble responsibly.